iRONiSO presents keygen for Lynda Com SEO Search Engine Optimization Getting Started
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TiTLE :Lynda.Com.SEO.Search.Engine.Optimization.Getting.Started-iRONiSO
TYPE : BOOKWARE Cracker : iRONiSO
FiLE : 13 X 15MB PACKAGER : iRONiSO
TOTAL CDs: 1 CD SUPPLiER : TEAM iRON
PLATFORM : WINDOWS FORMAT : Bin/Cue
RLS DATE : 04/02/10 PROTECTiON : NONE
Course Contents
Introduction
Welcome
Using the exercise files
1. Getting Started on an SEO Program
Understanding how search engines work
What is SEO?
2. Keyword Phrases: The Cornerstone of an SEO Program
Introducing keyword phrases
The keyword research process
Performing keyword research
Winnowing out ineffective keyword phrases
Performing additional keyword research
Determining competitiveness of keyword phrases
Finding keyword gems
3. Creating a Search-Friendly Site Architecture
What site architecture means to SEO
Brainstorming main categories and subcategories for the
web site
Creating a keyword phrase-to-page map
Using keywords in domain names and URLs
4. SEO in HTML Tags
SEO in HTML tags
Title tags
Meta descriptions
Header tags
Anchor text
Alt tags
Writing effective title tags
Writing meta-description tags
5. Writing Effective Web Site Content
What good content is and why it's needed
The different types of content pages
Using keywords in existing content p
Writing new content for users and search engines
6. Link Popularity and PageRank
Understanding link popularity and why it's important
Introducing Google's PageRank
Knowing the best way to get links
Content creation and promotion as "link bait"
Real-world link bait ideas
7. Social Media Marketing and How It Works with SEO
Introducing social media marketing
Getting started with social media marketing
Participating in social media communities
8. Measuring Your Success
Why rankings are a poor measure of success
Determining conversions and setting up goals in
Google Analytics
Measuring search engine traffic
Measuring success beyond the search engines
9. Overall SEO Strategy
Reviewing top techniques for SEO success
Additional resources
The future of SEO
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